Employer Brand in Your Recruitment Funnel
Employer branding is just one aspect of a full-funnel recruitment strategy. After defining and crafting your employer brand story, you need to then think about how and where to tell it!
Our team at Appcast knows just how to advertise this employer brand content in a way that stirs up interest in your company and widens the very top of your recruitment funnel. You will be positioned as an employer of choice.
And remember, any lead that cannot be easily traced to another recruitment marketing source should be attributed to employer branding. Investing in your employer brand and positioning your company as an employer of choice directly impacts your ability to generate quality candidates.